Last December, APOD ran a massive 12 Days of Christmas giveaway and we were over the moon by the level of engagement from the APOD community. Thank you!
January, 2023
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Here’s a recap of our amazing 12 Days of Christmas celebration that we had recently with members of the defence and veteran community.
From 1st to 12th December ’22, APOD gave away 12 amazing prizes sponsored by our business partners. Every day for 12 days one gift box was revealed and APOD members were required to answer a secret question to gain an entry. Entries were limited to one entry per person per giveaway.
The prizes:
1. Garmin tactix® Delta Smartwatch 2. Ampol Fuel Voucher 3. Samsung Gift Card 4. Quiksilver Gift Card 5. The Good Guys Commercial - Weber Pulse 2000 Electric BBQ 6. Beaurepaires Gift Card 7. Sunglass Hut Gift Card 8. Ergoflex Memory Foam Mattress 9. Endota Spa Gift Hamper 10. Hertz Gift Card 11. RVCA Gift Card 12. DailyBlooms Gift Basket & Xmas wreath.
First and foremost, we would like to give a massive shout out and say thank you to all APOD members who participated in our Christmas giveaways – our engagement was an enormous success. If you have been watching us closely on social media, then you know how well the campaign has been received by the APOD community!
During the period, a total of 195,784 entries were submitted from across the country, with an average of over 16,300 unique entries recorded per giveaway.
Our social media posts reached 55,500 people, while the number of likes, comments, shares, and clicks was nearly 6000+ overall.
On the APOD website, there was a massive flow of traffic to participating brands’ offer pages. And we also witnessed a significant spike in new member signups in December!
That was simply incredible thanks to all your huge support!
We also received many positive comments from members on social media:
“Congratulations to the winners, you deserve these amazing gifts!”
A member, Daniel J said on Facebook: ‘Congratulations to the winners, you deserve these amazing gifts. Thank you APOD for your support and partnership with business partners to recognise those that have given their lives to serve, and family members that have also lived with the challenges of service’.
“Keep up the great work APOD. Looking after Veterans.”
Another member, Kody commented ‘Congratulations to all the winners. Keep up the great work APOD. Looking after Veterans’.
One of our 12 lucky winners, Martin shared his thoughts on winning a premium Garmin smartwatch: ‘That is fantastic news! I am one of those people that usually could not win a raffle. This has certainly made my Christmas season. Thank you once again and have a great Christmas and New year!’
We would like to say a heartfelt thank-you to all 12 business partners participating in this12 Days of Christmas campaign, your generous contributions continue to make this giveaway a great success. Thank you for giving back to the defence and veteran community – as always!
1. Day 1 – Garmin: Martin M (Hobart, TAS) 2. Day 2 – Ampol: Dhan G (Brisbane, QLD) 3. Day 3 – Samsung: Daniela B (Brisbane, QLD) 4. Day 4 – Quiksilver: Simon H (Melbourne, VIC) 5. Day 5 – The Good Guys Commercial: Peter W (Gold Coast, QLD) 6. Day 6 – Beaurepaires: David E (Brisbane, QLD) 7. Day 7 – Sunglass Hut: Peter D (Sydney, NSW) 8. Day 8 – Ergoflex: Jacob C (Canberra, ACT) 9. Day 9 – Endota Spa: Manisha S (Darwin, NT) 10. Day 10 – Hertz: Patrick H (Greenway, ACT) 11. Day 11 – RVCA: Attila F (Brisbane, QLD) 12. Day 12 – DailyBlooms: Corey R (Adelaide, SA)
Congratulations to the 12 lucky winners. And thank you all again for your participation and we will see you in our next giveaways!